Thainess, Thai Creativity Today
Recommended retail price: €60,00
Thainess – Thai Creativity Today
Authors: gestalten & Paul Rojanathara
Thainess – Thai Creativity Today is an inspiring coffee table book that offers a sharp and contemporary perspective on the creative energy shaping Thailand today. The book showcases how a new generation of artists, designers, chefs, and cultural innovators are bringing together tradition and innovation, positioning Thailand as an international creative force.
Through 40 carefully curated portraits, Thainess provides an in-depth look at the country's cultural avant-garde. From fashion and design to gastronomy and visual arts: each profile demonstrates how Thai creatives reinterpret their heritage and deploy it as modern 'soft power' with global impact. Rich photography, portraits, and contextual images bring the projects and personalities to life.
With an introductory essay and foreword, the photo book places this creative movement in a broader cultural and international context. Thainess is thus not only a visually impressive coffee table book but also a substantively strong guide for anyone interested in contemporary Asian culture, creative entrepreneurship, and global trends.
What to expect
- 40 profiles of influential and emerging Thai creatives
- Insight into the role of culture and creativity as modern 'soft power'
- High-quality photography with project images, portraits, and atmospheric impressions
- An accessible, internationally oriented approach to contemporary Thailand
- Inspiration for lovers of design, art, culture, and innovation
About the authors
gestalten is a leading international publisher from Berlin, founded in 1995. The publisher is known for its high-quality coffee table books on design, architecture, art, travel, and visual culture. Gestalten collaborates with influential makers and thinkers worldwide, translating cultural trends into books with a strong visual and substantive signature.
Paul Rojanathara is a cultural strategist and creative director, specializing in soft power, emerging trends, and storytelling. He gained international recognition with the documentary Influencers, and his work and insights have appeared in publications such as Forbes, Fast Company, and HuffPost. With Thainess, he offers a sharp and current perspective on Thailand's creative renaissance.
